{"id":78,"date":"2023-07-08T22:25:57","date_gmt":"2023-07-08T22:25:57","guid":{"rendered":"https:\/\/noelbeane.com\/staging\/5285\/?p=78"},"modified":"2025-01-17T17:05:24","modified_gmt":"2025-01-17T17:05:24","slug":"nbcu-archive","status":"publish","type":"post","link":"https:\/\/noelbeane.com\/staging\/5285\/nbcu-archive\/","title":{"rendered":"NBC Archive"},"content":{"rendered":"
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NBC Archive<\/div><\/div>

Creative Direction and ideation for NBC Universal archive footage.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n\n <\/div>\n <\/div>\n <\/div>\n <\/div><\/ss3-loader><\/div><\/div>

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NBC Universal Archives<\/p>\n\n\n\n

Role: Creative Director<\/p>\n\n\n\n

date<\/p>\n\n\n

Adaptability<\/a>, <\/span>Branding<\/a>, <\/span>Collaboration<\/a>, <\/span>Communication<\/a>, <\/span>Content Management<\/a>, <\/span>CX Strategy<\/a>, <\/span>Design Systems<\/a>, <\/span>Design Thinking<\/a>, <\/span>Human-Centered Design<\/a>, <\/span>Ideation<\/a>, <\/span>Information Architecture<\/a>, <\/span>Interaction Design<\/a>, <\/span>System Thinking<\/a>, <\/span>Teamwork<\/a>, <\/span>UX Design<\/a>, <\/span>Visual Design<\/a>, <\/span>Wire Framing<\/a><\/div><\/div>\n\n\n\n
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NBC Universal Archives<\/p>\n\n\n\n

NBC Archive is my most successful work at NBC Universal. This project began as a business request to find new channels to monetize the over 80 years of archival footage. My role as Creative Director called for full exploration to define a new innovative and engaging experience to expose this content to a larger audience. I was required to research platform technology and provide best options for the framework of delivery. As well I was tasked as usual to define branding, user and customer experience. This is a great example of successful application of the complete tool set of a Creative Director.<\/p>\n\n\n\n

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Product design and conceptualization of NBC Universal Archive 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